Perfect Diary owner Yatsen doubles down on skincare, R&D after business overhaul

South China Morning Post - Sep 19, 2026

Yatsen Group, the Chinese beauty company behind Perfect Diary cosmetics, plans to deepen its push into skincare and new product research to sustain its growth, after a years-long overhaul of its business that has seen the firm acquire a string of overseas brands. The Guangzhou-based company will slow its acquisition spree for now and instead focus on expanding its existing portfolio of skincare offerings, while maintaining – and potentially raising – its research and development spending, which...

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